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Red Bull Settlement – It Does Not Give You Wings

Breaking News: drinking Red Bull will not give you wings. That, despite all the advertisements you may have seen on television or heard on radio claiming that drinking the popular energy drink “gives you wings.”

Between the years of January 1st 2002 October 3rd 2014, the advertising catch phrase “Red Bull gives you wings,” apparently had people buying the drinks looking to capitalize on a world of energy and wings. Some of these people took the phrase and claims by Red Bull so seriously, that they took the company to court and eventually received a $13 million settlement.

So if you are one of these people that got duped into buying the drink, you too are entitled to collect on this settlement and you don’t even need a receipt.

In his lawsuit, one of the consumers wrote that “such deceptive conduct and practices mean that [Red Bull’s] advertising and marketing is not just ‘puffery’ but is instead deceptive and fraudulent and is therefore actionable.”

In a statement,  the company maintains its position that it was not trying to mislead the buyer.

“Red Bull settled the lawsuit to avaid the cost and distraction of litigation. However, Red Bull maintains that its marketing and labeling have always been truthful and accurate, and denies any and all wrongdoing or liability.”

According to terms of the lawsuit,  each Red Bull consumer will get either $10 cash payment or $15 worth of Red Bull products.

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