This quote was taken from Donald Trump’s 1987 bestseller, The Art of the Deal. In it, Trump explains that people who think little of themselves find comfort in those who lies and indulge in “hyperbole.”
“People may not always think big themselves, but they can still get very excited by those who do. That’s why a little hyperbole never hurts… People want to believe that something is the biggest and the greatest and the most spectacular. I call it truthful hyperbole. It’s an innocent form of exaggeration — and a very effective form of promotion.”
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